Maddie Munchies

Maddie Munchies was an Instagram account that published vegan, health-conscious recipes. I designed a motion logo that features the icon and logotype used across their social media profiles and marketing. The design process generated several other drafts that iterated on the same visual concept.

Draft motion logo
Draft monogram
Draft monogram
Draft icons
Draft icons
Draft logo (black-and-white)
Draft logo (black-and-white)
Related project, “Too Long; Didn’t Cook”
Related project, “Too Long; Didn’t Cook”
Draft brand system
Draft brand system
Early draft name and logo
Previous Project
2020 Gala
for Williamstown Theatre Festival
Identity and invite for the theater company’s annual fundraiser.
Next Project
#KeepItInPlay
Identity for an initiative supporting performing arts during COVID.